Once we introduced our lineup of occasions in early 2020, we by no means anticipated we must pivot to maneuver all our occasions digital. Whereas this modified our occasions technique, we by no means modified our mission and targets to host dynamic and interactive occasions, to carry collectively the world’s most influential leaders throughout industries, to carry our iconic franchises to life, and to deal with at present’s most important points. In actual fact, pivoting our enterprise technique to digital occasions allowed us to create unbelievable experiences that drove engagement with even wider audiences, persevering with to attach with the communities that matter.
Within the second half of 2020, we held 66 occasions and reached over 50,000 individuals from 188 completely different international locations. To focus on and chronicle these unbelievable occasions and the distinctive second in time, we created a video with ideas from entrepreneurs, athletes, musicians, policymakers and extra, corresponding to Melinda Gates, Pharrell Williams, Arianna Huffington and Cori Booker to call just a few, talking on every thing from group and tradition, to progress and variety, and management and influence.
Looking forward to 2021, we’re taking the teachings we realized and the methods we developed and are making use of them to our tentpole occasions this yr. Occasions that embrace business matters corresponding to small enterprise, way forward for meals, philanthropy, CIOs, CMOs, Underneath 30, Over 50, and extra.
Our enterprise mannequin was flipped the wrong way up, and it took unbelievable quantities of flexibility and innovation, however we made nice strides in our reside occasions technique – a lot of that are right here to remain. Via our ForbesLive platform, we now have at all times introduced collectively the world’s foremost enterprise leaders and disrupters with a purpose to discover modern options to the problems which are impacting us most. ForbesLIVE is dedicated to proceed creating occasions with the objective of driving systemic change in enterprise, tradition and society.
Forbes occasions have at all times allowed us to attach deeply with communities corresponding to small enterprise, C-suite, girls, Underneath 30, and extra. And the choice to maneuver our occasions to a digital format final yr allowed us to nonetheless unite our international forces, and attain a good wider viewers. Looking forward to 2021, we now have an extremely thrilling pipeline of occasions arising, beginning with the 4-part CIO Summit Series kicking off March 25, and Blockchain 50 going down on April 13. ForbesLive creates unforgettable experiences that drive progress and join the world’s doers, and we are able to’t wait to point out you what we now have in retailer for 2021.